Book_09

Authors: Dr. Vijay Dhamore and Dr. B. Balaji 

Year: 2017 

Publisher: Hikey Media, Chennai

Language: English

Binding: Paperback

 

HIGHLIGHTS OF THE BOOK

Customer Engagement and Social Media Marketing

Literature Overview

Research Methodology

Virtual Retail Servicescape and Implications

Recommended Strategies

Bibliography

Appendix

The Journey of Life